One of the first major digital marketing campaigns that I had done was while I was an intern with the Arlington County CostumeLAB in 2016.
This campaign was a mix of digital and in-person marketing to promote Arlington CostumeLAB using displays located in Arlington Central Library using costume pieces, props, and other materials from the costume shop.
Using content that was used to promote via Instagram and in person, the campaign was a success because more of the general public learned about Arlington CostumeLAB, and we went from having 1 call a day to 5 calls a day from theater groups and other organizations that wanted costumes for their performances.
